Category: Advertising Tech

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France slaps Google with $166M antitrust fine for opaque and inconsistent ad rules

France’s competition watchdog has slapped Google with a €150 million (~$166M) fine after finding the tech giant abused its dominant position in the online search advertising market. In a decision… Read more »

Iterable, founded by an ex-Twitter engineer, nabs $60M for cross-channel growth marketing tools

A startup that’s built cross-channel growth marketing platform — used by businesses to capture customers across whatever digital media they happen to be using — is today announcing funding to… Read more »

Iterable, founded by an ex-Twitter engineer, nabs $60M for cross-channel growth marketing tools

A startup that’s built cross-channel growth marketing platform — used by businesses to capture customers across whatever digital media they happen to be using — is today announcing funding to… Read more »

Europe shows the way in online privacy

Alastair Mitchell Contributor Share on Twitter Alastair Mitchell is a partner at multi-stage VC fund EQT Ventures and the fund’s B2B sales, marketing and SaaS expert. Ali also focuses on… Read more »

What’s the right way to sponsor a YouTube influencer?

Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com…. Read more »

How to profit from valuable peer referrals hiding in Slack

Colin Bendell Contributor Share on Twitter Colin is Senior Director of Analytics and Strategy for Cloudinary, the co co-author of High Performance Images, and passionate about data, web performance and… Read more »

Out of the box influencer strategies to accelerate awareness for your startup

Kamiu Lee Contributor Share on Twitter Kamiu Lee is CEO at Activate, an influencer marketing technology platform and agency that partners with brands and influencers to tell engaging and compelling… Read more »

How to get people to open your emails

Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com…. Read more »

How to get your ads working, and whether PR is worth it

Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com…. Read more »

How to work with top influencers and avoid ad blockers

Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com…. Read more »

Most EU cookie ‘consent’ notices are meaningless or manipulative, study finds

New research into how European consumers interact with the cookie consent mechanisms which have proliferated since a major update to the bloc’s online privacy rules last year casts an unflattering… Read more »




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